Now, before you run away with such a narrative, you should know that without a cover letter, you’re relying solely on your resume to make an impact, which is risky. A cover letter can strengthen your candidacy and increase your chances of landing an interview. Here are six reasons why it’s necessary:
1. Introduction: It tells the employer who you are and why they want you, allowing for more elaboration than a resume.
2. Writing Skills: It showcases your ability to communicate well in writing, unlike the formulaic resume.
3. Highlighting Strengths: It lets you explain and emphasize key experiences and your personality.
4. Seriousness: It shows you’re serious about the opportunity, unlike those who don’t include one.
5. Compensation: It compensates for any shortcomings in your resume.
6. Follow-Up: It allows you to set up a follow-up, keeping control of the process.
Struggling to Write a Compelling Cover Letter???
Let’s face it: writing a cover letter can feel like a daunting task. You stare at the blank screen, wondering how to start and what to include. Should it be "all the way" formal? Should you show some personality? And why does it always feel like you’re repeating the same things that are already on your resume?
Damn it, i'm stuck!
You ever had that feeling of frustration trying to piece together a jigsaw puzzle, but you can’t seem to find the corner pieces? That’s exactly how it feels to write a cover letter without a clear direction and GUIDANCE. Even when you know that a well-crafted cover letter can make or break your job application, the pressure to get it right can be overwhelming.
If your cover letter was your personal introduction at a party. You wouldn't want to be the person who just lists their accomplishments in a monotone voice. You'd rather want to engage, be memorable, and leave a positive impression. Interestingly, many cover letters unfortunately end up being a snooze fest, doing little to impress the hiring manager.
With that said,
Here’s 5 Tips and Tricks for a Standout Cover Letter
So, how do you transform your cover letter from average to brilliant?
Here are a few tips to get you started:
1. Start with a Bang: Open with a strong, attention-grabbing introduction. Share a quick, relevant story or a fascinating fact about the company, or brag about your achievements.
Example: "Ever since I can remember, I’ve been fascinated by innovative marketing strategies—like the one your team used to boost online engagement by 300% last year."
2. Showcase Your Passion: Let your enthusiasm for the role and the company shine through. Hiring managers want to see genuine interest, not just another generic application.
Example: "I’ve been following [Company Name]'s groundbreaking work in renewable energy for years, and I am excited about the opportunity to contribute to such a forward-thinking team."
3. Be Specific: Highlight specific achievements and skills that are relevant to the job. Use concrete examples to demonstrate your qualifications.
Example: "In my previous role as a marketing coordinator, I increased our social media engagement by 150% through a targeted campaign that included influencer partnerships and interactive content."
4. Keep It Concise: A cover letter should be no longer than one page. Make every sentence count.
Example: "With my experience in digital marketing and a proven track record of driving results, I am confident in my ability to contribute effectively to your team."
5. Personalize It: Avoid sending out generic cover letters. Tailor each letter to the specific job and company.
Example: "I am particularly drawn to [Company Name] because of your commitment to sustainability and innovation, which aligns perfectly with my personal and professional values."
So… There you have it, but of course
these aren’t all.
Subscribe for more, where you’ll get tailored cover letter tips and tricks that will get you in the interview room.
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